New advertising campaign

New advertising campaign


Fill up on adventure!

We’re very proud to launch our new advertising campaign, designed in partnership with lg2.

Based on the theme “Fill up on adventure,” this campaign highlights how we are partners in your travels, whatever the destination.

Our two TV commercials, featuring funny stories, can be seen on several channels across Quebec. These humorous ads are intended to position Harnois as a reference for families in Quebec.

The campaign will also include digital signage, as well as billboards on major highways across Quebec. The objective remains the same: telling adventure-themed travel stories.